In the midst of their rebranding process Podium, formerly RepDrive, was in need of a new identity. The identity needed to portrayed the functionality and benefits of their product line while being simple and original.
Podium needed a mark that would shine at a very small size. Their logo mark exists mostly as an app icon or a navigational element in their app and website.
KEEPING SCALE IN MIND
USER INTERFACE APPLICATION
When exploring animation concepts, I wanted convey the idea of ranking and communication. These animations could find application in advertising pieces or as a loading animation.